Aneka Plus – New OTT Platform Launched
Maadhyama Aneka is proud to announce the launch of its OTT platform Aneka Plus which offers original content in Kannada and other languages. Aneka...
Audience conundrum: International vs Indian players
Regional content or International content?Can both coexist for an Indian user?
The question that constantly lurks in the mind of the user is which platform...
Are OTT partnerships here to stay?
Is the sharing business platform viable in the long run?Can the platforms go ahead when there are creative differences over content?
In Shakespeare’s play titled...
Decline of TV as OTT Platforms Rise?
Is cord-cutting edging closer?Can OTT overtake Television viewership in 5 years?
In a recently concluded BARC Connect 2020 – Bengaluru, Broadcast Audience Research Council...
OTT saturation – reality or myth?
How much is enough?Does having more platforms ensure better quality?
Everything in this world has a saturation point. To be relevant, products need to be...
