LATEST ARTICLES

Aneka Plus – New OTT Platform Launched

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Maadhyama Aneka is proud to announce the launch of its OTT platform Aneka Plus which offers original content in Kannada and other languages. Aneka...
Local and Regional Content

Rise of local content in OTT platforms in India

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Rural India is the new audienceOTT platforms to see a rise in local contentRegional content catalogues to expand It is estimated that in 2020, the...

Marriage Story (2019)

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The sadness of the divorce is love affair ending as well as the nastiness of the process. Written, directed and produced by Noah Baumbach,...
OTT Content Partnerships

Are OTT partnerships here to stay?

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Is the sharing business platform viable in the long run?Can the platforms go ahead when there are creative differences over content? In Shakespeare’s play titled...

Little Women (2019)

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Little Women is the seventh film adaptation of the 1868 novel of the same name by Louisa May Alcott. Little Women is an...

What is good content on OTT?

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Is creativity a premium in Indian entertainment industry?Quality over quantity should be the way ahead When Netflix made its first foray to the Indian shores,...

Landscape of OTT / Digital Streaming in India

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OTT has conquered Indian data space in a short timeThe diverse nature of OTT consumersThe three tiers of OTT platforms Look around you—everyone is hooked...

Star Wars: The Rise of Skywalker (2019)

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It is the third installment of the Star Warssequel trilogy, following The Force Awakens (2015) and The Last Jedi (2017), and the final...

Once Upon A Time…in Hollywood (2019)

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Relives a golden age of Hollywood. Once Upon A Time in Hollywood is a movie set in 1969 Los Angeles is the story of an aging...
Homegrown vs International

Audience conundrum: International vs Indian players

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Regional content or International content?Can both coexist for an Indian user? The question that constantly lurks in the mind of the user is which platform...