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Local and Regional Content

Rise of local content in OTT platforms in India

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Rural India is the new audienceOTT platforms to see a rise in local contentRegional content catalogues to expand It is estimated that in 2020, the...
Deepfake Music

AI can now ‘Deepfake’ Music: Will Copyright Law Take A...

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The music world sat up, shocked, amidst the COVID-19 lockdown when the famous rapper Jay-Z’s company Roc Nation filed a take-down notice against YouTuber Vocal Synthesis.

Once Upon A Time…in Hollywood (2019)

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Relives a golden age of Hollywood. Once Upon A Time in Hollywood is a movie set in 1969 Los Angeles is the story of an aging...

Landscape of OTT / Digital Streaming in India

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OTT has conquered Indian data space in a short timeThe diverse nature of OTT consumersThe three tiers of OTT platforms Look around you—everyone is hooked...

Disneyfication of TikTok : Kevin Mayer of Disney+ is the new...

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Kevin Mayer, who was recently passed over for the top job at Walt Disney Co., is now CEO of TikTok and COO of Bytedance,...

OTT saturation – reality or myth?

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How much is enough?Does having more platforms ensure better quality? Everything in this world has a saturation point. To be relevant, products need to be...

Ford vs Ferrari (2019)

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The story of most bitter rivalry in auto racing. Ford vs Ferrari tells the story of the well-known rivalry between Ford and Ferrari for the...

Star Wars: The Rise of Skywalker (2019)

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It is the third installment of the Star Warssequel trilogy, following The Force Awakens (2015) and The Last Jedi (2017), and the final...

The Irishman (2019)

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A mob epic, another Martin Scorcese magic. The Irishman is a story of Frank Sheeran, a truck driver who becomes a hitman involved with mobster Russell...
Decline of TV as OTT Platforms Arise

Decline of TV as OTT Platforms Rise?

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Is cord-cutting edging closer?Can OTT overtake Television viewership in 5 years? In a recently concluded BARC Connect 2020 – Bengaluru, Broadcast Audience Research Council...