LATEST ARTICLES

Once Upon A Time…in Hollywood (2019)

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Relives a golden age of Hollywood. Once Upon A Time in Hollywood is a movie set in 1969 Los Angeles is the story of an aging...

OTT saturation – reality or myth?

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How much is enough?Does having more platforms ensure better quality? Everything in this world has a saturation point. To be relevant, products need to be...
Homegrown vs International

Audience conundrum: International vs Indian players

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Regional content or International content?Can both coexist for an Indian user? The question that constantly lurks in the mind of the user is which platform...

Hotstar ready to conquer India

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Disney+ to debut in India through HotstarDebut to coincide with IPL 2020 kickoff For the acclaimed shows like Game of Thrones, Silicon Valley, Westworld, Veep, The...
Kids as a OTT Demography

Growing demography for OTT: Kids

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OTT platforms target kidsEducational content or a lead to addiction?Are outdoor games going out of fashion? Today’s universal and undeniable truth: along with learning to walk and speak,...

Little Women (2019)

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Little Women is the seventh film adaptation of the 1868 novel of the same name by Louisa May Alcott. Little Women is an...

Aneka Plus – New OTT Platform Launched

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Maadhyama Aneka is proud to announce the launch of its OTT platform Aneka Plus which offers original content in Kannada and other languages. Aneka...
OTT Content Partnerships

Are OTT partnerships here to stay?

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Is the sharing business platform viable in the long run?Can the platforms go ahead when there are creative differences over content? In Shakespeare’s play titled...

Star Wars: The Rise of Skywalker (2019)

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It is the third installment of the Star Warssequel trilogy, following The Force Awakens (2015) and The Last Jedi (2017), and the final...

Joker (2019)

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Joker is a compelling origin story of a man's painful journey to self destruction. Joker, an American psychological thriller, is a possible origin story for the...