Audience conundrum: International vs Indian players
Regional content or International content?Can both coexist for an Indian user?
The question that constantly lurks in the mind of the user is which platform...
Decline of TV as OTT Platforms Rise?
Is cord-cutting edging closer?Can OTT overtake Television viewership in 5 years?
In a recently concluded BARC Connect 2020 – Bengaluru, Broadcast Audience Research Council...
The Beginning of Kannada Web Series Era
Maadhyama Aneka Pvt. Ltd., Bangalore based Media Production House has announced their entry into the Web Entertainment segment. The first Web Series in Kannada...
Disneyfication of TikTok : Kevin Mayer of Disney+ is the new...
Kevin Mayer, who was recently passed over for the top job at Walt Disney Co., is now CEO of TikTok and COO of Bytedance,...
Little Women (2019)
Little Women is the seventh film adaptation of the 1868 novel of the same name by Louisa May Alcott.
Little Women is an...
OTT saturation – reality or myth?
How much is enough?Does having more platforms ensure better quality?
Everything in this world has a saturation point. To be relevant, products need to be...
Where would you invest $1 million right now?
If you have to invest $1 million in one industry and you can't touch it for 10 years, then Cybersecurity is the right place...
Star Wars: The Rise of Skywalker (2019)
It is the third installment of the Star Warssequel trilogy, following The Force Awakens (2015) and The Last Jedi (2017), and the final...
Maadhyama Aneka to launch its OTT
Maadhyama Aneka is proud to announce the launch of OTT which offers original content in Kannada and other languages. The name of the OTT...
Growing demography for OTT: Kids
OTT platforms
target kidsEducational
content or a lead to addiction?Are outdoor
games going out of fashion?
Today’s universal and undeniable truth: along with learning to walk and speak,...

















