Hotstar ready to conquer India
Disney+ to debut in India through HotstarDebut to coincide with IPL 2020 kickoff
For the acclaimed shows like Game of Thrones, Silicon
Valley, Westworld, Veep, The...
Audience conundrum: International vs Indian players
Regional content or International content?Can both coexist for an Indian user?
The question that constantly lurks in the mind of the user is which platform...
Marriage Story (2019)
The sadness of the divorce is love affair ending as well as the nastiness of the process.
Written, directed and produced by Noah Baumbach,...
Little Women (2019)
Little Women is the seventh film adaptation of the 1868 novel of the same name by Louisa May Alcott.
Little Women is an...
Ford vs Ferrari (2019)
The story of most bitter rivalry in auto racing.
Ford vs Ferrari tells the story of the well-known rivalry between Ford and Ferrari for the...
Disneyfication of TikTok : Kevin Mayer of Disney+ is the new...
Kevin Mayer, who was recently passed over for the top job at Walt Disney Co., is now CEO of TikTok and COO of Bytedance,...
Once Upon A Time…in Hollywood (2019)
Relives a golden age of Hollywood.
Once Upon A Time
in Hollywood is a movie set in 1969 Los Angeles is the story of an aging...
OTT saturation – reality or myth?
How much is enough?Does having more platforms ensure better quality?
Everything in this world has a saturation point. To be relevant, products need to be...
Rise of local content in OTT platforms in India
Rural India is the new audienceOTT platforms to see a rise in local contentRegional content catalogues to expand
It is estimated that in 2020, the...
Decline of TV as OTT Platforms Rise?
Is cord-cutting edging closer?Can OTT overtake Television viewership in 5 years?
In a recently concluded BARC Connect 2020 – Bengaluru, Broadcast Audience Research Council...

















